How to Fix the Intangible Economy: Unlocking the Potential of What Truly Matters

Restarting the Future: How to Fix the Intangible Economy

by Jonathan Haskel

5 out of 5

Language	:	English
File size	:	5492 KB
Text-to-Speech	:	Enabled
Screen Reader	:	Supported
Enhanced typesetting	:	Enabled
X-Ray	:	Enabled
Word Wise	:	Enabled
Print length	:	310 pages

FREE

In today's rapidly evolving business landscape, organizations are increasingly recognizing the critical importance of intangible assets—those elusive qualities that drive innovation, create value, and foster competitive advantage.

Yet, many organizations struggle to effectively manage and leverage these intangible assets. They lack a clear understanding of what constitutes intangible assets, how to measure their value, and how to cultivate them for sustained growth.

This comprehensive guide, "How to Fix the Intangible Economy," provides a roadmap for unlocking the vast potential of the intangible economy. Drawing on cutting-edge research and real-world examples, it offers a practical framework for identifying, measuring, and managing intangible assets to drive innovation and create sustainable value.

Chapter 1: The Intangible Economy: A New Era of Value Creation

• Defining the intangible economy and its key characteristics
• Exploring the different types of intangible assets
• Understanding the drivers and implications of the shift to an intangible economy

Chapter 2: Identifying and Measuring Intangible Assets

• Developing a comprehensive inventory of intangible assets
• Quantifying the value of intangible assets using various valuation methods
• Case studies on successful identification and measurement of intangible assets

Chapter 3: Fostering Innovation through Intangible Asset Management

• Creating an environment that nurtures innovation
• Leveraging intangible assets to generate new ideas and solutions
• Examples of organizations that have successfully fostered innovation through intangible asset management

Chapter 4: Sustainable Value Creation through Intangible Assets

• Understanding the relationship between intangible assets and sustainability
• Developing a strategy for leveraging intangible assets to create sustainable value
• Case studies on organizations that have achieved sustainable growth through intangible asset management

Chapter 5: Practical Tools and Techniques for Intangible Asset Management

• Step-by-step guide to implementing an intangible asset management program
• Best practices for managing different types of intangible assets
• Tools and frameworks for measuring and tracking intangible asset performance

: Unlocking the Power of the Intangible Economy

The intangible economy holds immense potential for organizations that recognize and harness its power. By effectively identifying, measuring, and managing intangible assets, organizations can drive innovation, create sustainable value, and thrive in the ever-changing business landscape.

This guide provides the knowledge and tools necessary to navigate the intangible economy and unlock its transformative potential. By embracing the principles outlined in this book, organizations can position themselves for success in the 21st century and beyond.

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Don't miss out on the opportunity to unlock the secrets of the intangible economy. Free Download your copy of "How to Fix the Intangible Economy" today and start your journey to building a thriving, innovative organization that truly matters.

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Restarting the Future: How to Fix the Intangible Economy

by Jonathan Haskel

5 out of 5

Language	:	English
File size	:	5492 KB
Text-to-Speech	:	Enabled
Screen Reader	:	Supported
Enhanced typesetting	:	Enabled
X-Ray	:	Enabled
Word Wise	:	Enabled
Print length	:	310 pages

FREE